Authentic Beauty Concept Hydrate Cleanser | Shampoo | Normal To Dry or Curly Hair | Adds Moisture & Shine | Vegan & Cruelty-free | Sulfate-free

Price: $29.99
(as of Jan 23, 2026 00:13:00 UTC – Details)

From the manufacturer

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HYDRATE

FOR DRY HAIR

GLOW

FOR COLORED HAIR

AMPLIFY

FOR FINE HAIR

REPLENISH

FOR DAMAGED HAIR

The video showcases the product in use.The video guides you through product setup.The video compares multiple products.The video shows the product being unpacked.

HYDRATE CLEANSER

1.6 fl. oz., 10.1 fl. oz., 33.8 fl. oz.

Moisturizes normal to dry or curly hair & brings back elasticity & bounceLeaves hair feeling fresh & clean, not strippedVegan and free from microplastic and mineral oilsCruelty-free and PETA certified

KEY INGREDIENTS

The lightweight vegan formulas are made with carefully selected ingredients known for their hydrating and revitalizing properties. All Authentic Beauty Concept products are free from micro plastics, mineral oil, parabens, silicones, and SLS/SLES sulfates.

BEFORE & AFTER

Revitalize your hair with Authentic Beauty Concept’s Hydrate Range. Made with plant-based ingredients like mango & basil extracts, the lightweight hydrating formulas will moisturize normal to dry or curly hair and bring back shine to all hair textures.

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Customer Reviews

4.7 out of 5 stars 394

4.5 out of 5 stars 414

4.3 out of 5 stars 253

4.5 out of 5 stars 118

4.5 out of 5 stars 72

3.7 out of 5 stars 40

Price

$29.99$29.99

$29.99$29.99

$39.99$39.99

$29.99$29.99

$29.99$29.99

$34.99$34.99

Product Type

Shampoo

Conditioner

Hair Mask

Hair Lotion

Cleansing Conditioner

Hair & Scalp Mask

Hair Type

Normal to dry or curly hair

Normal to dry or curly hair

Normal to dry or curly hair

Normal to dry or curly hair

Normal to dry or curly hair

All hair types

Hair Concern

Dry hair lacking moisture

Dry hair lacking moisture

Dry hair lacking moisture

Dry hair lacking moisture

Hair needing moisture

Delicate scalp

Key Benefits

Cleanses without stripping

Improves elasticity & bounce

Add moisture & shine

Fights frizz & heat protects

Cleanses & conditions

Protects & hydrates

Fragrance

Mango and basil

Mango and basil

Mango and basil

Mango and basil

Mango and basil

Powdery flowery musk

How does the Hydrate Cleanser help dry hair?

This pleasant cleanser moisturizes normal to dry or curly hair and brings back elasticity & shine. Lather into wet hair. Rinse thoroughly. Follow with Hydrate Conditioner for best results.

What are the main ingredients in the Hydrate range?

The Hydrate Cleanser formula contains Violet Rice Extract which helps absorb grease and impurities from the hair and scalp. Mango & Basil extracts help regenerate & revitalize hair.

What hair type is Hydrate for?

Authentic Beauty Concept’s Hydrate range is made for normal, dry or curly hair. It helps moisturize all hair types and textures from straight to coily.

Are all Authentic Beauty Concept products vegan and cruelty-free?

All Authentic Beauty Concept formulas are vegan and cruelty-free. Authentic Beauty Concept products are all registered with the Vegan Society & PETA cruelty-free and vegan certified. We use plant-based ingredients and we do not test on animals.

What does ‘free-from’ stand for?

We believe that what we leave out is just as important as what we put in. Our performance-driven vegan formulas are free from SLS/SLES sulfates, parabens, mineral oil, silicones, and micro plastics.

Product Dimensions ‏ : ‎ 1.97 x 1.97 x 7.48 inches; 10.1 ounces
Manufacturer ‏ : ‎ AmazonUs/4K5EK
ASIN ‏ : ‎ B08N84PWMT
Best Sellers Rank: #51,135 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #1,416 in Hair Shampoo
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