Price: $27.00
(as of Jan 19, 2026 23:50:26 UTC – Details)
From the manufacturer
Is Discontinued By Manufacturer : No
Product Dimensions : 1.75 x 1.9 x 8.2 inches; 10.88 ounces
Item model number : 2538767
UPC : 840117805637
Manufacturer : amika
ASIN : B0B441Y59B
Best Sellers Rank: #2,779 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #87 in Hair Shampoo
Customer Reviews: 4.5 4.5 out of 5 stars (4,470) var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
13 reviews for amika normcore signature shampoo
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Samantha Lewise –
Great for Everyday Use
This shampoo is so good for everyday use. It cleans really well without stripping my hair and leaves it feeling soft, hydrated, and healthy. The scent is amazing but not overpowering, and it works great for all hair types. I’ve noticed less dryness and my hair feels smoother and easier to manage since using it. It’s one of those shampoos you can use daily without worrying about damage—definitely a staple in my shower.
Aya11 –
Recommend
This shampoo is really good, smells amazing and have shining lasting on hair. Hair stays clean longer , hair is soft . Recommend
Kindle Customer –
BUY 👏 IT ‼️ 😍🤌✨️
I will never use another shampoo again 😍 thr smell is divine✨️! The cleanse is Chef’s Kiss🤌**IF YOU HAVE HEAT DAMAGED HAIR** this is the regimen you NEED! I got impatient wanting to try the new tiktok wavytalk heating round brush i got for christmas and let me TELL YOU !! my hair was GUMMY after!! After a couple washes I realized I needed to do something ASAP or risk having to cut it all off. I could not brush through it dry 😭 & then with only ONE wash using these 4 products and my fingers glide through my hair like the damage was never there HONEY!!Buy this product. You will not regret it. It feels expensive for the amount you get but its 1,000% worth it 😍🤌✨️
Kelly J –
Love!
I absolutely love this shampoo! The first thing I noticed was the incredible scent — it’s fresh, clean, and lingers in the best way without being overpowering. Every time I wash my hair, it feels like a mini spa experience. Not only does it smell amazing, but it also leaves my hair feeling soft, smooth, and healthy-looking. I’ve gotten so many compliments on how good my hair smells, even hours after washing it. If you’re looking for a shampoo that delivers both great results and an amazing fragrance, this is definitely the one!
Stinky Bunny –
Nice shampoo
This shampoo is pretty good. It makes my hair fluffier than I would like, and, I am allergic to it!The flowery smell is too much and I stuff up and sneeze 🙁
Amazon Customer –
Great smell and leave hair feeling amazing
Love amika mask so decided to try the shampoo and conditioner. I wasn’t disappointed this stuff is great. Smells amazing and my hair is so smooth.
Emily king –
Fabulous shampoo
Absolutely love this shampoo!! Leaves my hair feeling very clean and soft. Worth the money.
lilokie –
Not worth the money
Don’t believe the hype – heard about this from an influencer – not impressed. Doesn’t smell very good and I have to wash my hair multiple times for it to feel clean. I won’t be buying this again
Rose Nash –
Good product
Jennifer_b09 –
Great for my color-treated hair. Gives it just the right amount of moisture but isn’t too heavy.
Carl McGuigan –
Wife loves it
FM –
Best hair product and worth the price
Jo H –
Love it. Smells good, hair feels clean and moisturized